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About Us

On a Mission to Transform Vietnamese Agriculture

From the fields of Dong Thap to millions of farms—building a sustainable future for agriculture.

15+
Provinces
10,000+
Farmers
50M+
Data Points
92%
Accuracy
"Technology shouldn't be a privilege for those who can afford it. It should be a bridge bringing knowledge to those who need it most."

— Vinimex AI Lab Founding Vision

The Problem We Saw

Vietnam has 9 million farming households. They feed the nation, export rice across the globe.

But when they need information about crop diseases, market prices, or weather forecasts—they still rely on word of mouth or guesswork.

Meanwhile, AI technology is transforming every other industry. Why should agriculture be left behind?

Vietnamese Farmer
9M+
Vietnamese farming households

Our Journey

2022

The Spark

A conversation with a farmer in Đồng Tháp changed everything. He lost 40% of his rice crop to disease—not because solutions didn't exist, but because information never reached him.

2023

Building in the Fields

We didn't build in an office. We built in rice paddies, coffee farms, and dragon fruit orchards. Every line of code was tested by real farmers facing real problems.

2024

Đom Đóm is Born

Named after the firefly—a tiny light in the darkness. Our AI assistant became that light for thousands of farmers, answering questions at 3 AM about why their crops were yellowing.

2025

Scaling Impact

15 provinces. 10,000+ farmers. But we're just getting started. Our vision: every farmer in Vietnam—and beyond—has access to world-class agricultural intelligence.

What We Believe

Farmers First

Every decision we make, we ask: 'Does this help the farmer?'

Built for Reality

Our AI works on a 2G connection, in a muddy field, with one hand.

Obsessed with Impact

We measure success in yields increased, not just downloads.

This isn't just about technology. It's about people.

Every line of code we write, every feature we build, stems from one simple question: How can we help Vietnamese farmers live better lives?

Leadership Team

Combining deep expertise in agriculture, AI technology, and product building

Dr. Nguyễn Minh Tuấn

Dr. Nguyễn Minh Tuấn

Co-Founder & CEO

15 years in agriculture. Former R&D Director at IRRI. PhD in Agronomy from UC Davis.

Lê Hoàng Nam

Lê Hoàng Nam

Co-Founder & CTO

Former AI engineer at Google Brain. Computer Vision expert with 10+ publications.

Trần Thị Mai

Trần Thị Mai

Head of Product

Former PM at Grab. Passionate about building products with real social impact.

Join us in writing this story

We're looking for passionate people who want to create real impact in agriculture.